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Director, Product Management, Engagement

San FranciscoApply now

The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world.

Asana is looking for a Director of Product Management to lead the team responsible for user and buyer engagement across our product. This leader would oversee the product organization responsible for a diverse portfolio of areas that span core product features, product-led growth, the end-to-end Asana mobile offering, and critical platform capabilities. All in service of driving the depth, breadth, and frequency of customer engagement on Asana.

This role is perfect for product leaders who thrive in the nexus of product and business, have an end-to-end ownership mindset, and drive for results. We are looking for someone who has a heart for the customer, a penchant for data, and sharp business acumen. Someone who can learn fast, understand which details matter, innovate and iterate, and guide their team to craft high-quality experiences. Above all, you must be an excellent people leader and have rich experiences in managing and developing PMs and senior PM leaders.

This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What You’ll Achieve

  • Build, mentor, and lead a world-class team of Product Managers and cross functional teammates across our San Francisco, Vancouver and New York offices 
  • Establish the product vision, strategy, metrics, and goals for your product areas
  • Define and deliver compelling product roadmaps based on customer needs and strategic opportunities
  • Build alignment across product teams and cross-functional leaders through clear communication and strategic influence
  • Partner with functions across the company (Engineering and Design, Data Science, Sales, Marketing, Customer Success) to execute on a winning plan
  • Connect the dots across experiences and teams to create a cohesive experience that is rooted in solving customer problems
  • Implement best in class product development and management practices
  • Communicate concisely and influence outcomes

About You

  • 10+ years of product management experience, managing software products from inception through launch and iteration
  • 5+ years experience building, mentoring, and leading a world-class team of Product Managers and Product Leads at various levels to deliver business results
  • Strong track record of of product leadership and end to end ownership
  • Experience in high growth environments, particularly in SaaS and with areas of the product that are revenue sensitive
  • Experience leading successful outcomes of product areas at different levels of maturity (e.g., 0 to 1, pre product-market-fit, hypergrowth, scale)
  • Penchant for data, business savvy, experience with experimentation and a learning mindset
  • Experience in building and growing B2B SaaS serving Enterprise customers and partnering on product-led growth and product-led sales GTM motions is a plus!

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between $297,000- $477,000 The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

  • Mental health, wellness & fitness benefits
  • Career coaching & support
  • Inclusive family building benefits
  • Long-term savings or retirement plans
  • In-office culinary options to cater to your dietary preferences 

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. 

We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that Asana upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations.

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Why Asana?

Asana is a work management platform that helps organizations coordinate work and collaborate to achieve their biggest goals together. We believe investing in our culture and our employees is what fuels our individual and collective growth, allowing us to achieve our mission. Asana is an equal opportunity employer, and building a diverse, equitable, and inclusive company is core to our mission. Join us to make a big impact—on our mission, our customers’ missions, and your career.

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