Asana in the Press

Stories about Asana that we especially love

Press inquiries and brand guidelines

For inquires, contact

Press kit

Get the most up-to-date company information and product screenshots in one convenient download.


Press releases

Get the latest product and company news straight from Asana HQ.

Read press releases

Brand Assets

Our brand in a nutshell: logos, colors, and brand guidelines.

See Brand Guidelines

Recent coverage

Enterprise Times — August 1, 2019

Asana aims to solve the problem of excessive workload

The Atlantic — July 11, 2019

The Slackification of the American Home

The Georgia Straight — July 2, 2019

Why so many Silicon Valley companies are moving to Vancouver

DMEXCO — May 4, 2019

It depends on the processes

Refinery29 — April 25, 2019

5 Productivity Apps You Definitely Want To Try

The Street — April 2, 2019

Top 12 Best Business Apps of 2019

CMO Australia — March 14, 2019

CMO’s top 8 martech stories for the week

Silicon Republic — March 11, 2019

Why Asana is diving deep into industry verticals

DMEXCO — March 4, 2019

Project management in marketing

What’s New in Publishing — February 27, 2019

Q&A: Asana, simplifying team-based work for creatives and marketers

Enterprise Times — November 30, 2018

Asana boosted by $50 million Series E funding

TechRadar — November 2, 2018

Eliminating work about work with team tools

Enterprise Times — November 1, 2018

Asana aims upmarket

PC Mag — October 2, 2018

Editor’s Choice: Productivity Software

Silicon Republic — September 28, 2018

Asana punches past 50,000th paying customer milestone

The Irish Times — September 27, 2018

Asana seeks to grow workforce in Republic

Fairygod Boss — July 15, 2018

10 Smart Women Give Advice to This Year’s Interns

Fortune Magazine — July 5, 2018

Best Places to Work for Millenials

Fast Company — July 2, 2018

5 CEOs share their best productivity tips

CBS Sunday Morning with Ted Koppel — April 1, 2018

Overload: How technology is bringing us too much information

Enterprise Times (UK) — March 28, 2018

Asana Timeline makes life simpler for work allocation

Slate’s — February 16, 2018

Like Is Too Simple an Emotion

Business Info Magazine (UK) — February 7, 2018

The workplace in 2018

The Wall Street Journal — February 6, 2018

Can You Still Date a Co-Worker? Well, It’s Complicated

Bloomberg Technology — February 1, 2018

How Asana Helps Cut Down On Pesky Workplace Notifications

Entrepreneur Magazine 20 Questions — January 4, 2018

Brooklinen’s Cofounder’s Simple Email Strategy to Keep Burnout at Bay

PC Mag — November 30, 2017

The Best Kanban Apps of 2018

Computerworld — November 2, 2017

What is Asana? Task management tracking made easy

Techcrunch — October 24, 2017

Gmail adds support for third-party add-ons

Small Business UK — October 16, 2017

The plague of ‘work about work’ hits UK businesses hard

The New York Times — October 12, 2017

Tech Giants, Once Seen as Saviors, Are Now Viewed as Threats

BBC — October 3, 2017

100 Women: Breaking the Glass Ceiling

PC Mag’s Fast Forward podcast — September 15, 2017

Fast Forward: Asana Co-Founder Justin Rosenstein

Fortune — September 15, 2017

The 100 Best Workplaces for Women

Retail Information Systems — September 11, 2017

MeUndies Success Hinges on Effective Cross Functional Collaboration With Asana

Glamour Magazine — September 11, 2017

7 super smart ways to be more productive & get stuff done

Forbes — July 7, 2017

The 2017 Forbes Cloud 100

Business Insider — June 13, 2017

Here’s where Facebook’s first 20 employees are now

Entrepreneur — May 30, 2017

How To Create a Culture of Mindfulness

Bloomberg Technology — May 3, 2017

Demand Is Surging for Tech Workers

Fast Company — March 29, 2017

How Asana Built The Best Company Culture In Tech

The New York Times — March 4, 2017

Four Ways to Be More Effective in Meetings

The Economist Innovation Summit 2017 — February 28, 2017

Culture shock: The challenge of workforce transformation - Panel with Asana, Citi, and PwC

Startup Grind Global Conference 2017 — February 22, 2017

Mission-Driven: Put Purpose First at Your Startup - Keynote by Asana’s Justin Rosenstein

Entrepreneur Magazine — February 21, 2017

The Best Company Cultures of 2017

The Ringer — February 15, 2017

The Rise of the Like Economy

WSJ — February 8, 2017

Asana Charts Ambitions With First CFO

Fast Company — December 19, 2016

The 10 Best Apps of 2016

Business Insider — December 6, 2016

51 enterprise startups to bet your career on in 2017

PC Mag — November 21, 2016

3 Ways to Use Asana’s New Kanban Boards

Fast Company — November 15, 2016

Asana Takes On Trello With New

PC Mag — November 7, 2016

The 35 Best Cloud Services for SMBs of 2016

The Information — October 21, 2016

How Asana Co-Founder Sees Slack, Comp and Diversity

Google Design — October 19, 2016

Google Material Design Awards 2016

AARP Magazine — October 1, 2016

New Tech Tools for Working Smarter

Forbes — September 15, 2016


PC World — September 15, 2016

Asana’s new feature lets users

Business Insider — July 7, 2016

The Silicon Valley 100

First Round Review — May 24, 2016

Here’s How Asana Won With Its Product Redesign

PopSugar — February 3, 2016

Glassdoor’s Top 20 US Company Perks

TechCrunch — December 2, 2015

Asana Poaches Diversity Manager From Facebook

USA Today — December 2, 2015

Asana hires first diversity chief

Business Insider — September 30, 2015

Asana Redesigns App for Better Tracking Work

TechCrunch — August 5, 2015

The one thing every great company has in common

Fast Company — January 12, 2015

The key habit of highly effective teams

PC Mag — November 24, 2014

The best productivity apps of the year

The Wall Street Journal — November 21, 2014

Lavish perks spawn new job category

TechCrunch — November 18, 2014

IBM the latest to try to fix email

CNBC — November 6, 2014

Is this the future of work email?

ComputerWorld — October 24, 2014

4 startups that are changing productivity

GigaOm Research — October 17, 2014

Asana adds dashboards

Justin Rosenstein for Fast Company — September 29, 2014

5 strategies for big-picture thinking

San Francisco Chronicle — August 15, 2014

Tech-company chefs use food to nourish workplace culture

The Huffington Post — July 6, 2014

Big business finally learns that wellness is good business

Xconomy — June 17, 2014

The future of work, plus or minus e-mail

Marketplace Public Radio — April 18, 2014

The dream office of the future: No email!

Huffington Post — April 3, 2014

11 ways to create a thriving workplace

PC Mag — February 24, 2014

Get organized: using Asana in business

Financial Times — February 9, 2014

How to cope with email overload

PC Mag — February 3, 2014

Get organized: tools for better meetings

Inc. — January 21, 2014

Asana makes teamwork actually work

Bloomberg Businessweek — December 20, 2013

Fix This/Workplace - Asana’s Justin Rosenstein on e-Mail overload

Tech Republic — November 18, 2013

Seven important Asana integrations for project teams

The Wall Street Journal — November 8, 2013

The best to-do list apps for feeling productive

PC Mag — October 30, 2013

Asana (for iPhone) - mobile app review

Entrepreneur — October 22, 2013

3 ways to make your business more efficient

Time — October 17, 2013

How to be happier at work

Lifehacker — October 7, 2013

Five best personal project management tools

IDG CITEWorld — September 19, 2013

Dustin Moskovitz explains what’s next for Asana

New York Daily News — August 6, 2013

Five apps every small business owner needs to know about

Mashable — August 6, 2013

Asana: the ‘Tesla of productivity tools’

Inc. — May 28, 2013

Work without the drudgery

New York Times — May 1, 2013

Re-reengineering the corporation — March 20, 2013

Asana- making sense of work once again

Huffington Post — March 6, 2013

From “me” to “we”: are you ready to shift?

TechCrunch — January 27, 2013

The enterprise cool kids

Bloomberg Businessweek — January 10, 2013

The Dunbar number, from the guru of social networks

The Washington Post — October 22, 2012

How business owners can avoid succumbing to email overload

Information Week — June 27, 2012

Asana offers inbox just for work

Explore Asana

Asana is the easiest way for teams to track their projects and tasks, so they can get results.

Marketing Campaign

Marketing Campaign

Product Launch

Product Launch

Company Goals

Company Goals

Mission to the Moon

Mission to the Moon

Organize your work

Set clear tasks and milestones to give your team clarity on what needs to be done.

Organize your work

Help your team hit their deadlines

Let each marketer know exactly what work they’re responsible for with clear assignees and due dates.

Help your team hit their deadlines

Hit your deadline

Map out your campaign plan to visualize how all the pieces fit together, spot potential issues, and keep work on track.

Hit your deadline

Have actionable conversations

Ask questions or give updates with the work that’s being done, so conversations turn into actions.

Have actionable conversations

Attach files to your work

Tie shared docs, design files, and budget spreadsheets together so your team isn’t searching for info.

Attach files to your work

View work at a glance

Look at work on a calendar to keep an eye on timing and rally around important dates

View work at a glance

Track your progress

Keep up to date on project progress and quickly spot when things are off track.

Track your progress

Work on the go

Whether you’re meeting with a vendor, at a conference, or out of office, stay connected with Asana for mobile.

Work on the go

Run successful programs, every time

Asana helps marketing teams plan, manage, track, and launch initiatives that engage their audience.

Run successful programs, every time

Map out each step

Map out critical steps—from development to launch—so everyone has clarity on the roadmap.

Map out each step

Know who’s got the ball

Give clear owners and due dates for each piece of the launch, so you can release on time.

Know who’s got the ball

Launch on time

See how the pieces of your plan fit together so you can make adjustments and keep work on track.

Launch on time

Keep everyone up-to-date

Make sure important updates and conversations don’t get buried in email threads by connecting them to your work.

Keep everyone up-to-date

Store work in one place

Attach files to your project, so everyone knows where to find the correct info.

Store work in one place

Track dates and milestones

Keep an eye on important dates by viewing launch plans on a calendar.

Track dates and milestones

See what’s on track, and what isn’t

See how work is progressing to make sure you’re on track to hit your deadlines and goals.

See what’s on track, and what isn’t

Stay connected, wherever you are

Stay up to date on how your launch is progressing no matter where you are with Asana for mobile.

Stay connected, wherever you are

Ready, set, launch!

Asana helps product teams hit deadlines—so they can launch great products.

Ready, set, launch!

Map out priorities

Create tasks for each goal so everyone has visibility into company-wide objectives.

Map out priorities

Determine the right point person

Assign each goal to the appropriate person, so everyone knows who’s responsible, and who to go to with questions.

Determine the right point person

Make a plan to hit your goals

See how each milestone ladders up to your goals so you can feel confident you’ll hit your targets.

Make a plan to hit your goals

Share info and give updates

Keep stakeholders up to date on the latest info and progress, with updates and comments tied directly to your goals.

Share info and give updates

Attach important files

Integrate Asana with your file sharing tools to keep all your important docs in one place.

Attach important files

Keep an eye on important dates

Look at your initiative deadlines and milestones on a calendar to make sure you’ve nailed the timing.

Keep an eye on important dates

Track company progress

Understand what objectives are on track, and what needs your attention so you can hit your goals.

Track company progress

Stay in the loop

Get updates and weigh in on important decisions wherever you are, with Asana for mobile.

Stay in the loop

Hit your goals

Asana gives your team visibility into your organization’s goals, so everyone stays focused on what matters most.

Hit your goals

Get ready for the mission

Map out each step of your mission, so you don’t forget anything as you shoot for the stars.

Get ready for the mission

Know who’s in charge

Assign clear owners for each task, so your pilot, commander, and flight engineer know what they need to do.

Know who’s in charge

Map out each step

Create a launch plan so you can chart your course from start to finish, share it with your team, and modify it as conditions change.

Map out each step

Make sure all systems are a go

Ask important questions, have conversations, and give status updates to get your crew ready for launch day.

Make sure all systems are a go

Tie it all together

Connect Asana to the other tools you need for your mission, so all your information lives in the same place.

Tie it all together

Keep your eye on the prize

View each milestone on a calendar, so you can track important dates leading up to takeoff.

Keep your eye on the prize

Track your progress

See what’s on track, and what isn’t, so you can be sure you’re ready for launch day.

Track your progress

Work from anywhere

Keep up to date whether you’re in the office or on the moon, just make sure you have internet connection!

Work from anywhere

3, 2, 1… blastoff!

With Asana, your crew can shoot for the moon, and get there. All it takes is one small step…

3, 2, 1… blastoff!