Why Asana
Overview
Build project plans, coordinate tasks, and hit deadlines
For Marketing
Plan and track campaigns, launches, and more
For Operations
Build, scale and streamline processes to improve efficiency
For Leaders New
Improve clarity, focus, and personal growth
For Product
Build roadmaps, plan sprints, manage shipping and launches
For Your Workflow
Project Management
Plan, track, and manage team projects from start to finish
Campaign Management
Create, launch, and track your marketing campaigns
Creative Production
Design, review, and ship inspirational work
Request Tracking
Track, prioritize, and fulfill the asks for your teams
Remote teams Popular
Collaborate and manage work from anywhere
Productivity
Be more deliberate about how you manage your time
Agile Management
Build fast, ship often, and track it all in one place
See all workflows
Templates
Templates Home
Hit the ground running with templates designed for your use-case
Popular Templates
Team continuity
Meeting agenda
Project plan
Work requests
Team goals & objective planning
Key Features
Asana Intelligence New
Amplify your team's impact with AI for Asana
Workflow Builder
Create automated processes to coordinate your teams
Timeline
Build a beautiful Gantt chart in minutes
Boards
See and track your work on Kanban boards
Calendar
View your team's work on one shared calendar
App Integrations
See how Asana brings apps together to support your team
Reporting
Get real-time insight into progress on any stream of work
Goals
Set strategic goals and track progress in one place
Forms
Submit and manage work requests in one place
Automation
Streamline processes, reduce errors, and spend less time on routine tasks
Workload
See how much work team members have across projects
See all features
All Plans
Basic
For simple task and project management. Free for teams up to 15
Premium
For effectively planning and managing team projects
Business
For managing large initiatives and improving cross-team collaboration
Enterprise
For organizations that need additional security, control, and support
Compare all plans
Learn
Work Management Resources
Discover best practices, watch webinars, get insights
What's New
Learn about the latest and greatest from Asana
Help Center
Get lots of tips, tricks, and advice to get the most from Asana
Asana Academy
Sign up for interactive courses and webinars to learn Asana
Blog
Discover the latest Asana product and company news
Connect
Events
Find out about upcoming events near you
Community Programs
Connect with and learn from Asana customers around the world
Support
Need help? Contact the Asana support team
Partners
Learn more about our partner programs
Developers
Learn more about building apps on the Asana platform
Asana for Nonprofits
Get more information on our nonprofit discount program, and apply.
Featured Reads
Meet Asana Intelligence:
AI has joined the team
,DemoWatch now
Drive employee impact: New tools to empower resilient leadership,ReportRead more
The Anatomy of Work: Global Index 2023,ReportRead more
Enterprise
Pricing

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Resources|

Goals

Goals resources

Teams that have clear goals achieve high-impact results. Set goals to help team members understand the impact of their work and get their best work done.

Goals resources hub banner image

Featured reads

What is strategic planning? 5 steps and processes

Julia Martins

October 6th, 2022• 10 min read

How to accomplish big things with long-term goals

Caeleigh MacNeil

October 27th, 2022• 7 min read

Strategy vs. tactics: What's the difference?

Sarah Laoyan

December 16th, 2022• 4 min read

22 types of business objectives to measure success

Julia Martins

December 7th, 2022• 5 min read

Browse all goals resources

Your company's goal-setting approach needs to change. Here's why

What is intrinsic motivation and how does it work?

What's the difference between accuracy and precision?

The Asana playbook for annual planning

Set and achieve strategic goals with Asana

Maximizing the benefits of OKRs

How to write SMART goals (and why they matter)

How to write a vision statement: Steps and examples

How to find a mentor in 8 steps

How Asana's marketing team does annual planning

How Asana creates organizational alignment with goals

Annual planning: 6 steps for a well-planned fiscal year

7 steps to complete a social media audit (with template)

20-day productivity challenge

16 social media metrics you should be tracking

How to create an action plan that drives results

65 strategic goals metrics and examples to move your company forward

Strategy vs. tactics: What's the difference?

Project management software and tools: Your best picks for 2023

What is strategy implementation? 6 key steps to success

27 business success metrics you should be tracking

Goals vs. objectives: A project manager’s breakdown

22 types of business objectives to measure success

Annual planning template

How to set and track stretch goals to inspire your team

What are KPIs?

What is a needs assessment? 3 types and examples

What is Asana’s Work Graph®?

How to build a strategic plan for your nonprofit

7 types of goals to stay organized and focused

How to set and achieve project milestones in 2022

See Asana Goals in action

Explore resource hubs

Anatomy of Work Collection

The uncertainty of the past two years has created a clash of work cultures, but leaders can transform this rare moment into a profound opportunity. We surveyed 10,624 global employees to learn what’s working—and what's not—in their organizations.

Marketing

Marketing leaders need to be at the forefront of change. Learn from industry experts, discover innovative strategies, and transform your marketing efforts into a powerful engine for business success.

IT

Operations

Project management

Collaboration

Agile project management

Project planning

Industry insights

Business strategy