Asana Delivers New Capabilities for Managing Strategic Initiatives and Team Resources

Portfolios and Workload Features Enable Companies to Monitor Key Initiatives and Optimize Team Resources in Real Time

November 1, 2018 – San Francisco – Asana, a leading work management platform for teams, today announced a suite of new features, including Portfolios and Workload, as part of its brand-new product offering, Asana Business.

“In 2018 we introduced our multi-year vision for the future of work - emphasizing a world where people at all levels of an organization have clarity about their company’s objectives and how their work contributes to achieving them,” said Dustin Moskovitz, co-founder and CEO, Asana. “With the introductions of Portfolios and Workload, we’re delivering meaningful progress towards enabling organizations of all sizes and industries to spend less time coordinating work and more time on the work that makes an impact.”

“The digital age is accelerating the pace of change. Companies need technologies that connect strategy to execution,” said Chris Marsh, research director, 451 Research. “According to a recent survey1, 54% of all businesses report that using modern work management tools to manage and execute against a growing volume of projects is highly important to them as a strategy to improve their overall workforce productivity. A new generation of tools from vendors like Asana are emerging to allow teams to be more agile and responsive to market needs, while having a single source of truth for work and the ability to more flexibly manage resources and take action.”

About Portfolios

Portfolios in Asana makes project portfolio management accessible to everyone in an organization. This new capability eliminates the manual work of searching for, tracking down, and piecing together information and status updates that can quickly become out-of-date. Portfolios provides a single, real-time view of the status of key initiatives.

“Think of Portfolios as the mission control for your most important initiatives, from strategy to execution,” said Alex Hood, head of product, Asana. “The leaders we hear from need a seamless way to understand how execution is going at a high level. They also crave the ability to drill into more detail instantly. Portfolios in Asana provides both for both needs. After seeing the top-level health of your initiatives, you can drill down and re-prioritize work and then report on progress and resource needs to key audiences. Whether you’re a CEO setting company objectives or a marketer managing global campaigns, Portfolios helps to keep projects on track so you can achieve your goals.”

By providing a real-time, high-level view of status, priority, progress and team member commentary, Portfolios delivers an accurate, holistic view of how work is tracking towards goals. Common Portfolios use cases include:

  • Company objectives: Track objectives in a portfolio so everyone in the company knows how they’re progressing.

  • Team initiatives: Create a portfolio to monitor the status of important team projects in one place.

  • Product launches: Organize each team’s project in a portfolio to ensure each function—from product to customer operations to sales is on track.

  • Marketing campaigns: Monitor the status of all active marketing campaigns in one place to see how work is tracking against timelines and budgets.

Coming Soon: Workload

Coming in early 2019, Asana will release Workload to help leaders optimize work across teams. Designed around people, this reimagined take on resource management connects actual work, skill sets and schedules, to ensure the right people are working on the right project at the right time.

Portfolios and Workload will be available in Asana Business, starting at $19.99 per member per month. For more information, visit Asana.com.

About Asana

Asana is a platform that helps teams organize and manage all of their work, from small projects to strategic initiatives. Headquartered in San Francisco, CA, Asana has more than 50,000 paying organizations and millions of users across 195 countries. Customers such as AB-InBev, Airbnb, Disney, KLM Air France, NASA, Overstock.com, Uber, Viessmann Group, Vox Media, and Zalando use Asana to manage everything from marketing campaigns to product launches to company goals.

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