# Free Campaign Management Template: Track Plans > With this customizable template, help your marketing team create and execute a clear plan for your next campaign—from brainstorming to your final launch. Source: https://asana.com/templates/campaign-management.md - [Use template](https://app.asana.com/-/llm_preview_templates?preview_template=campaign_management_package) - [Project views](/features/project-management/project-views) - [Status updates](/features/project-management/status-updates) - [Projects](/features/project-management/projects) - [Tasks](/features/project-management/tasks) - [Figma](/apps/figma) - [Dropbox](/apps/dropbox) - [Google Workspace](/google-workspace) - [Microsoft Teams](/apps/microsoft) templates Creative production Marketing campaign plan Keep moving pieces on track, hit deadlines, and launch your best marketing campaign yet with this campaign management template. Creative production Cross-team planning Design Customer templates ### Campaign management template #### Customers that use Asana templates to work #### Frequently asked questions #### What is a campaign management template? A campaign management template is a structured workspace that helps you plan, organize, and track every part of a marketing campaign from start to finish. A template offers a place to manage goals, deadlines, messaging, tasks, channels, owners, and deliverables. So you can move work forward in a coordinated, predictable manner. Instead of creating processes from scratch, you can use a marketing campaign plan template to outline what needs to happen, assign responsibilities, and monitor progress in real time. #### What types of campaigns can I manage with an Asana campaign management template? You can handle many types of marketing initiatives with Asana’s marketing campaign template, including launches, content marketing campaigns, paid media programs, webinars and events, email campaigns, social media tasks, lifecycle or nurture flows, product marketing pushes, or cross-functional promotions. An Asana marketing template adapts to both simple and complex workflows, enabling you to manage a single campaign or an entire portfolio within a single project. #### How do you structure a marketing campaign? To structure a marketing campaign, you define the goal, identify your target audience, outline your messaging, select your channels, plan tasks and subtasks, and establish timelines and responsibilities. You can record these elements in a campaign management template by including fields for objectives, channels, audience, key dates, and deliverables. This approach makes executing your marketing strategy easier because each step fits into a coordinated plan that clarifies who is responsible for what, by when, and for what purpose. #### Where can I find a free marketing campaign template? You can find a free marketing campaign template in Asana’s template library, where you can add the project to your workspace with a single click. An Asana marketing campaign template includes a ready-to-use workflow with views, fields, and elements that help you organize and run your campaign management strategy without building a plan from scratch. #### How do you write a campaign summary? A marketing campaign summary, sometimes called a marketing brief, is a list of all the channels, content, goals, budget, and creative assets your team needs for an upcoming campaign. Turn your campaign summary from a static document into a dynamic list of tasks with due dates using Asana’s free template. Track exactly what your team is working on, its current stage, and deadlines. #### What is the best way to keep track of a project? Use one shared tracker that your whole team updates consistently with owners, deadlines, and status fields. Review it regularly to catch risks early and adjust plans before timelines slip. #### What should a project tracker include? A project tracker should include task names, owners, due dates, status fields, and priority levels. Many trackers also add milestones, dependencies, and links to supporting documents so everyone works from the same source of truth. #### How do I create a project tracking template? In Asana, create a new project, add sections for each phase and placeholder tasks, then save it as a template for your team to reuse. This gives every team a consistent starting point without building a tracker from scratch each time. #### Which templates work best for project tracking? The best template depends on how your team plans work. Simple project trackers suit small teams, [project schedule templates](/templates/project-schedule) help with scheduling, and Kanban boards work well for workflow-based tracking. #### What is a project timeline? A project timeline is a schedule that maps your work from start to finish across dates. It shows key tasks, deadlines, and milestones so you can see what needs to happen and when. Teams use a timeline to coordinate handoffs and keep work moving in the correct order. #### How to create a project timeline in Asana? Start by creating a project and adding the tasks your team needs to complete. Assign owners and add start dates and due dates so the plan reflects real accountability. Then open the Timeline view to visualize the schedule, adjust dates, and spot overlaps before they become issues. #### What is the difference between a project tracking template and a project management tool? A project tracking template is a reusable structure for organizing tasks, deadlines, and owners within a single project. A project management tool is the platform where you build and use that template, with added capabilities like automation, reporting, and real-time collaboration. Overview ## Manage campaigns in a central hub to maximize impact No matter what kind of campaign you’re managing, your marketing team needs a well-defined plan and effective execution to make it a success. With Asana’s marketing campaign management template, you can manage and execute your campaign in one place, from kickoff to launch. #### Collect campaign requests with a consistent intake workflow. The template uses forms and briefs to capture goals, timelines, and assets upfront, so you spend less time requesting missing information later. #### Track campaign milestones from planning through launch. The workflow uses Timeline and custom status types to show how each campaign progresses through stages and to highlight delays before they impact delivery. #### Organize campaign work automatically with AI. AI updates due dates when schedules shift and renames tasks, so the workflow is always organized and up to date. #### Manage campaign budgets alongside execution. The performance dashboard displays budgeting, spending, and conversions. You’ll make better decisions based on campaign progress and business goals. ## Why use a marketing campaign management template? A marketing campaign management template is a pre-built framework to help your team manage and implement marketing campaigns. It includes all the steps and cross-functional work you need to drive campaigns from initial brainstorming to launch. With everything in one place, you can streamline workflows, simplify handoffs between stakeholders, and ensure your team completes every step in the campaign planning process.  With an Asana marketing plan template, you can:  - See a bird’s-eye view of all your marketing efforts in one place. - Identify dependencies: tasks that can’t be started until other work is finished.  - Refine and update your campaign strategy throughout its duration. - Easily share campaign updates and performance metrics with stakeholders.  - Toggle between project views to visualize your campaign plan in different ways. See it as a checklist, a Kanban board, a Gantt-style campaign timeline, or a calendar.  - Monitor campaign performance with automated dashboards.  - Assign tasks with start and due dates so everyone knows who is responsible for what and by when. How to ## How to use Asana’s campaign management template Your campaign moves fast, so we designed this campaign planning template to organize everything in one place. Follow these steps to set it up the way your team plans, tracks, and launches campaigns. Collect campaign requests with a form Use a built-in form to gather campaign goals, target markets, ideal customer personas, and supporting documentation in a standard format. The template turns each submission into a trackable campaign brief, so team members can review requests in one place rather than via email or docs. For example, a digital marketing manager can submit an SEO campaign request with goals and assets already attached.Track campaign milestones with a Gantt chart Use the Timeline view to plan campaigns over weeks or months and link work to key launch dates. This Gantt chart timeline illustrates how campaigns overlap and helps teams adjust dates when priorities change. For example, a team member can move a webinar campaign to avoid clashing with a product launch.Use AI to organize marketing activities AI will update your marketing calendar and rename tasks as your roadmap evolves. If you reschedule a paid media campaign to a later date, AI automatically syncs your schedule by adjusting related task deadlines.Manage campaign budget with dashboards Use the performance dashboard to monitor spend, Use the performance dashboard to track spend, KPIs, and campaign activity all in one place. Charts help teams spot gaps or overspending early and make adjustments before launch dates. For instance, a marketing lead can review channel spending and rebalance the budget before the quarter ends.The template also offers multiple project views, rules, automation, and integrations that extend beyond individual campaigns. Teams can reuse workflows, connect creative tools, and standardize execution across marketing channels, making the template useful for everything from single promotions to ongoing campaign programs. Powered by AI An Asana marketing campaign template works even better with AI features that simplify coordination and automate updates. Asana AI helps you manage timelines, organize tasks, and report progress more efficiently. - **AI updates due dates automatically.**Asana’s AI adjusts due dates when dependencies change, keeping your campaign plan up to date and ensuring your team knows exactly what comes next. - **AI renames tasks.**AI analyzes task content and renames items with concise, meaningful titles, so you can quickly scan your workload and understand what each task requires. 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