# An executive’s guide to effective digital transformation: A research-backed playbook

> This playbook unlocks the recipe to launching an effective full-scale digital transformation.

Source: https://asana.com/resources/executive-digital-transformation

## An executive’s guide to effective digital transformation: A research-backed playbook

#### See the full report
- [Download the report](https://assets.asana.biz/m/527705ce4b498caa/original/pdf-WIL-digital-capabilities-playbook.pdf)
- [Download the report](https://assets.asana.biz/m/527705ce4b498caa/original/pdf-WIL-digital-capabilities-playbook.pdf)The digital “needs” of the workplace have reached a frenzied pace. In an attempt to stay relevant, organizations are scrambling to adopt the latest technology. But adding to your tech stack is often not enough to win. To make sure your organization hits its targets and stays ahead of competition, you’ll need a strategic digital transformation.

This playbook—packed with the latest cutting-edge research by The Work Innovation Lab, a think tank by Asana, and research consortium Connected Commons—unlocks the recipe to launching an effective full-scale digital transformation.

Learn data-backed ways to:
- Streamline your tech stack in a way that builds collaboration
- Go beyond collaboration tools and prioritize Collaborative Intelligence instead—the life-blood of your team’s most important work
- Assess your current digital capabilities before launching a full digital transformation (using the included checklist)

#### See Asana in action

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The Work Innovation Lab

- [The State of AI at Work](/resources/state-of-ai-work)

The Work Innovation Lab

- [The AI Super Productivity Paradox](/resources/ai-super-productivity-paradox)

The Work Innovation Lab

#### Researchers

AI promises a radical leap in productivity. There is evidence that, on an individual level, this promise is being delivered. Employees are completing tasks in minutes that took ho ...

- [AI Maturity Assessment](/resources/ai-maturity-assessment)

The Work Innovation Lab

- [2025 State of AI at Work: Germany](/resources/2025-state-of-ai-at-work-germany)

AI

Germany is facing an AI paradox. While 67% of knowledge workers now use AI weekly—up from 56% last year—just 18% of organizations have successfully scaled AI across the business.T ...

- [An executive's guide to effective digital transformation: A research-backed playbook](/resources/executive-digital-transformation)

The Work Innovation Lab

Strategic planning

Industry insights

Marketing

IT

Operations

- [Head of The Work Innovation Lab](/author/rebecca-hinds)

The digital “needs” of the workplace have reached a frenzied pace. In an attempt to stay relevant, organizations are scrambling to adopt the latest technology. But adding to your ...
