# A ciência por trás da definição de metas executivas

> A definição de metas é crucial para atingir as suas metas mais importantes. Saiba como a definição de metas executivas está mudando diante das transformações no espaço de trabalho e como se manter a par dos avanços.

Source: https://asana.com/resources/executive-goal-setting

## The science behind executive goal setting

#### See the full report
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the _right_ goals. The Work Innovation Lab, a think tank by Asana, partnered with Sharpist, a digital executive coaching and leadership training company, to study how executives use goals. In this guide, learn: 
- How the goals executives set differ from those of non-executives
- How executives interact with their and their company’s goals, and the importance of sharing these goals with the team so everyone is aligned, company-wide
- How executive goal setting is changing in the face of a changing workplace

The Work Innovation Lab

- [Fireside chat with Asana CEO: Future of AI at work](/pt/work-innovation-summit-on-demand-sf)

The Work Innovation Lab

- [State of Marketing Collaboration](/pt/resources/state-of-marketing-collaboration)

The Work Innovation Lab

Marketing

- [AI Mindsets: The key to unlocking AI's potential at work](/pt/resources/ai-mindsets-report)

The Work Innovation Lab

AI

- [Work Innovation Summit 2024](/pt/work-innovation-summit-on-demand-tokyo)

The Work Innovation Lab

- [5 Chasms of AI Adoption Report](/pt/resources/5-chasms-of-ai-adoption)

The Work Innovation Lab

A IA está em toda parte — exceto onde é mais importante. Ela está em apresentações de estratégia, em comunicados de imprensa e nas conversas nas salas de reuniões. Mas, nos bastid ...

- [A ciência por trás da definição de metas executivas](/pt/resources/executive-goal-setting)

The Work Innovation Lab

Planejamento estratégico

Estratégia de negócios

Percepções do setor

Marketing

TI

Operações

Metas

- [Chefe do The Work Innovation Lab](/author/rebecca-hinds)

Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the right goals. The Work Innovation Lab, a think tank by A ...