# The science behind executive goal setting

> Goal setting is crucial to hitting your most important targets. Learn how executive goal setting is changing in the face of a changing workplace and how to keep up.

Source: https://asana.com/resources/executive-goal-setting

## The science behind executive goal setting

#### See the full report
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the _right_ goals. The Work Innovation Lab, a think tank by Asana, partnered with Sharpist, a digital executive coaching and leadership training company, to study how executives use goals. In this guide, learn: 
- How the goals executives set differ from those of non-executives
- How executives interact with their and their company’s goals, and the importance of sharing these goals with the team so everyone is aligned, company-wide
- How executive goal setting is changing in the face of a changing workplace

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- [Fireside chat with Asana CEO: Future of AI at work](/nl/work-innovation-summit-on-demand-sf)

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- [Work Innovation Summit 2024](/nl/work-innovation-summit-on-demand-tokyo)

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Het Work Innovation Lab

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- [The science behind executive goal setting](/nl/resources/executive-goal-setting)

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- [Hoofd van The Work Innovation Lab](/author/rebecca-hinds)

Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the right goals. The Work Innovation Lab, a think tank by A ...