Global Demand Generation Manager

San FranciscoApply now

Asana is on a mission to help humanity thrive by enabling all teams to work together effortlessly. We serve millions of organizations in 190 countries - from the coffee shop around the corner to large Fortune 500 enterprises and non-profit organizations. We’re proud of how often teams tell us that Asana gives them the clarity to make work more effortless. Their missions are our mission, and we’re just getting started.

We’re looking for an enthusiastic marketer to help grow our Global Campaigns team. As our Global Demand Generation Manager, you’ll report to our Global Campaigns Lead and support the planning, execution, and regionalization of global marketing campaigns to drive pipeline.

This is a highly collaborative and hands-on role for a marketer who is passionate about working across the marketing org to drive top-priority campaigns. Our ideal candidate has a demand generation background, excellent project management skills, and thrives in a fast-paced environment.

What you’ll achieve

  • Partner across global and regional marketing teams to develop integrated demand generation campaigns that drive pipeline
  • Conceptualize and execute campaigns across multiple channels, including webinars, events, email, content, paid media, and more
  • Measure and optimize the effectiveness of marketing campaigns and channel performance on a global and regional level
  • Build and optimize repeatable processes, templates, and best practices for global demand generation campaigns
  • Partner and build relationships across Regional Marketing, Marketing Operations, Partner Marketing, Product Marketing, Localization, Corporate Marketing, Growth Marketing, Engagement Marketing, Sales and more

About you

  • 5+ years of experience in B2B marketing with an emphasis on demand generation, field marketing, or partner marketing
  • Expertise in three of the following channels, including webinars, events, email, content, paid media, and more
  • A love for cross-functional collaboration, and building meaningful relationships across marketing, sales, and operations teams
  • Detail oriented, with the ability to plan and execute multiple projects simultaneously
  • Working knowledge of Salesforce and Marketo, or other marketing automation platforms
  • An energetic, self-starter who is excited to build and learn alongside a world-class marketing team!



About us

At Asana, you’ll do meaningful, purpose-driven work. We’re not just building a product that helps people be more productive—we’re helping teams and organizations reach their goals together. For the past six years, we've been recognized as an award-winning workplace by Fortune and Great Place to Work, Fast Company, Glassdoor, and Inc. Magazine. Our inclusive culture is intentionally built to enable our teams to be creative and make an impact. With offices all over the world, we’re excited to get back to in-person collaboration along with a hybrid schedule for balance and flexibility in life and work. We’re looking for passionate individuals to join us on our journey. Come do great things with us.

Asana workplace award
Why Asana?

We’re growing fast to achieve a big mission that drives us every day. Passionate and curious people like you will help us achieve it. A supportive team, award-winning culture, and unique growth opportunities will empower you to do your best and most impactful work at Asana.

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