# New! Prioritize Work with Asana Goals

> Drive strategic initiatives forward by setting and tracking Goals in the same place your teams coordinate work.

Source: https://asana.com/inside-asana/goals

## New: Set, track, and achieve your most important company goals

In a time when work is more complex, global, and distributed than ever, your organization’s ability to clearly define and align teams to strategic initiatives has never been more important. Yet even with the latest cloud tools and technologies, the majority of teams are unclear about whether they’re working on the right projects to support company goals. 

In a [recent study](https://www.businesswire.com/news/home/20200715005168/en/Chaos-Clarity---Introducing-Asana-Goals-Organizational) of distributed workplace trends among over 6,000 knowledge workers, only 26% of employees have a very clear understanding of how their individual work relates to company goals and just 16% say their company is very effective at setting and communicating goals. This misalignment is often a symptom of siloed goal-setting methods—like [tracking OKRs](https://asana.com/resources/okr-goal-management-ebook)in spreadsheets and slides—that are disconnected from everyday work. As a result, teams spend countless hours pursuing well-intentioned projects that don’t move the needle on your company’s mission.

Today, Asana is bridging the gap between daily projects and processes and organizational impact with our new [Goals](https://asana.com/product/goals) feature. Goals is a flexible goal-tracking system that provides team leaders and executives with a single source of truth for setting, tracking, and managing company goals on the same platform where teams are executing work.

## Clearly communicate and align teams to Goals

With Goals, aligning your teams around clear objectives and prioritizing the right work is easier than ever. Starting today, Business and Enterprise customers can create two types of Goals in Asana:
- **Company goals:**Longer-term goals tied to the achievement of your organization’s mission.
- **Team goals:**Shorter-term goals that ladder up to your company’s mission-oriented objectives.

In either case, Goals are visible to everyone so that individuals across every level of your organization have clarity on the company’s priorities at any given time. This also ensures that when changes occur, you won’t need to spend countless hours re-aligning and re-communicating priority initiatives. Instead you can revise goals and pivot your business instantly to pursue high-value work. 

## Connect Goals to supporting work and get real-time visibility into progress

No matter what goal-setting framework you use, managing your goals and supporting work on the same platform means you can create a clear connection between the two. This allows you to prioritize the right work and see exactly when and where initiatives are at risk, before it’s too late. With Asana, you can link Goals to projects and Portfolios for real-time visibility into progress. Goals are also visible and accessible within the progress tab of individual projects and Portfolios, so you can get a bird’s-eye view of how teams are progressing on strategic initiatives.

#### [IA Blog] GoalsLooking for goal-setting best practices and ideas? Download a digital copy of our [Asana Playbook to OKRs](http://asana.com/resources/okr-goal-management-ebook) to start making a bigger impact today.

We used to track our goals the way most companies do—in a spreadsheet. But we couldn’t see progress in real time or proactively spot risks. Now with Goals in Asana, we can track our quarterly goals alongside our work to stay aligned and on [track](https://asana.com/case-study/siteminder).

## Engage teams with a sense of purpose

[Research shows](https://asana.com/resources/anatomy-of-work) that when teams have clarity on how they contribute to company objectives, their engagement at work doubles. With Goals, every team member on every team can see how work contributes to top-level goals, why certain work is being prioritized, and ultimately what impact that work has on your company’s mission. Team leaders can also recognize the work of individual contributors more easily and help them meet goals more often by course-correcting work before it falls off track. This creates an empowering sense of purpose for teams, motivating them to do their best work so they can achieve more ambitious goals.

For more tips on using Goals to drive alignment across your business, [visit the Asana Guide](https://asana.com/guide/examples/project-management/goals-okrs-planning). 

## Get started with Goals today

When teams have clarity on their company’s mission, objectives, and how their work contributes to achieving both, there’s no telling what they can accomplish. See for yourself how setting, tracking, and managing Goals with Asana can make a difference for your organization. [Request a demo](https://asana.com/sales?goals) or sign up for a free [Business](https://asana.com/business) trial to get started today.

- [Asana Spring 2026 Release: Get more done, faster with AI that works with your entire team](/inside-asana/spring-release-2026)

Product

#### Content writer

The Spring Release is here, and it's built around a problem every leadership team is wrestling with right now: most teams are already using AI, but organizational productivity isn ...

- [Asana Winter 2026 Release: Reduce time from planning to delivery with customizable automations and prebuilt AI Teammates](/inside-asana/winter-release-2026)

Product

#### Content writer

The Winter Release is here with a mission to help teams reduce the time that it takes to move from planning to delivery with customizable automations and prebuilt AI Teammates. We ...

- [Asana Fall 2025 Release: Unlock your team's full potential with collaborative AI Teammates and smarter resource management](/inside-asana/fall-release-2025)

Product

#### Content writer

We're excited to introduce Asana's Fall 2025 Release, designed to help your team achieve more with collaborative AI teammates and intelligent resource management. This release bri ...

- [Asana + Amazon Q Business Integration Powers AI Workflows With Unified Third-Party App Data](/inside-asana/asana-and-amazon-q)

Product

#### Content writer

Employees waste valuable time jumping between applications to find information and context needed to move work forward. Meanwhile, AI systems can't deliver reliable outputs becaus ...

- [New: Set, track, and achieve your most important company goals](/inside-asana/goals)

Product

In a time when work is more complex, global, and distributed than ever, your organization’s ability to clearly define and align teams to strategic initiatives has never been more ...

- [Product](/inside-asana/product)
