The Marketer’s Playbook

A guide to turning your marketing strategy into success

How do effective marketing teams consistently produce great work? Process. Your programs involve complex work, and you don’t have time to start from scratch. You need a blueprint to repeat your success.

This free guide shines a light on how to create processes that turn your marketing strategy into results.

Learn how to:

  • Execute marketing strategies
  • Manage campaigns
  • Plan content calendars
  • Track creative requests
  • Plan events
  • Launch products
  • Run better meetings

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4 min read

On the agenda: Running better meetings

If you’ve ever walked into a meeting with hopes of moving a marketing campaign forward or deciding on a direction for your next event and walked out feeling like none of that happened, you’re not alone. Bad meetings happen to the best of us, and, unfortunately, they can happen often. But how can we avoid it? How can marketers have better, more productive meetings?
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