# La science derrière la définition des objectifs de la direction

> Pour atteindre vos principaux buts, vous devez fixer des objectifs. Découvrez les changements opérés par les dirigeants dans le processus de définition des objectifs pour s’adapter à un monde du travail en mutation et comment suivre le rythme.

Source: https://asana.com/fr/resources/executive-goal-setting

## The science behind executive goal setting

#### See the full report
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)
- [Download the report](https://assets.asana.biz/m/92ce0874ad48740/original/pdf-WIL-executive-goal-setting-playbook.pdf)Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the _right_ goals. The Work Innovation Lab, a think tank by Asana, partnered with Sharpist, a digital executive coaching and leadership training company, to study how executives use goals. In this guide, learn: 
- How the goals executives set differ from those of non-executives
- How executives interact with their and their company’s goals, and the importance of sharing these goals with the team so everyone is aligned, company-wide
- How executive goal setting is changing in the face of a changing workplace

Le Work Innovation Lab

- [L’état de l’IA au travail](/fr/resources/state-of-ai-work)

Le Work Innovation Lab

- [Les 6 tendances IT qui distinguent les AI Scalers des autres](/fr/resources/scaling-ai-in-2025)

Le Work Innovation Lab

L'intelligence artificielle s'invite dans toutes les réunions stratégiques, mais peine à s'ancrer dans le quotidien opérationnel. Les directions affichent de grandes ambitions en ...

- [L’innovation dans le monde du travail](/fr/resources/fr-state-of-work)

Le Work Innovation Lab

- [Fireside chat with Asana CEO: Future of AI at work](/fr/work-innovation-summit-on-demand-sf)

Le Work Innovation Lab

- [L’état des lieux de la collaboration marketing](/fr/resources/state-of-marketing-collaboration)

Le Work Innovation Lab

Marketing

- [La définition d’objectifs de direction : une approche scientifique](/fr/resources/executive-goal-setting)

Le Work Innovation Lab

Planification stratégique

Stratégie commerciale

Données du secteur

Marketing

IT

Opérations

Objectifs

- [Directrice du Work Innovation Lab](/author/rebecca-hinds)

Goal setting is crucial to hitting your most important targets. But it’s not enough to simply set goals—you need to set the right goals. The Work Innovation Lab, a think tank by A ...